Advertising Empire: Race and Visual Culture in Imperial Germany (Harvard Historical Studies)

At the end of the nineteenth century, Germany turned toward colonialism, establishing protectorates in Africa, and toward a mass consumer society, mapping the meaning of commodities through advertising. These developments, distinct in the world of political economy, were intertwined in the world of visual culture.David Ciarlo offers an innovative visual history of each of these transformations. Tracing commercial imagery across different products...

By David Ciarlo
Series: Harvard Historical Studies (Book 171)
Hardcover: 462 pages
Publisher: Harvard University Press (January 3, 2011)
Language: English
ISBN-10: 0674050061
ISBN-13: 978-0674050068
Product Dimensions: 7 x 1.2 x 9.8 inches
Amazon Rank: 2447417
Format: PDF Text djvu ebook

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Ciarlo's work is an excellent choice to get a better understanding of the history of advertising and how it can influence our world view. He gives us excellent examples of how products were sold and helped frame the events surrounding imperial expans

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